CYA Cover Your Assets

Cold Spring,  NY 
United States
  • Booth: 359

See our website at for more information.

The centuries-long story of coffee, from ancient discovery, to commodity, to specialty beverage, to differentiated experience has now become the fast-evolving world of compelling coffee brands, innovative processes, and informed, passionate and demanding coffee consumers. Smart coffee companies need to understand their role and their opportunities. PQC helps businesses of all sizes and in all sectors of the coffee industry improve their brand appeal, consumer and customer experience and their bottom line results.  Navigating the landscape of this $50B industry requires specific category knowledge—coffee knowledge, plus an understanding and awareness of emerging brands and industry trends. We combine our 25 plus years of proven coffee performance, with new industry-specific technology, namely, our Serendipity database that tracks and reports emerging brands and industry trends. Experience, data, and informed analysis allow us to develop fresh creative strategies so that you can achieve your brand and business goals in the premium coffee sector.